Jackie LightfieldHow to Lead Like A Rockstar ManagerManagers and leaders have got quite the juggling act, don’t they? Between all those surprise problems, back-to-back meetings, and trying to…Mar 251Mar 251
Jackie LightfieldHucksters Gonna Huckster, Just Don’t Fall For ItA business without customers is not going to survive these days. This wasn’t always true. It used to be that you could attract eyeballs…Mar 24Mar 24
Jackie LightfieldHow To Pick A Literary AgentStrategic Thinking About MarketsNov 7, 20232Nov 7, 20232
Jackie LightfieldApple Just Showed Us the Future of AIWhen Apple first announced the Newton, in 1992, few people saw a device that would one day take over personal computing as we knew it. By…Jun 6, 2023Jun 6, 2023
Jackie LightfieldWhy Elon Will Fail At Making Twitter GreatElon Musk is a visionary leader. He sets goals for his companies and pursues those goals with ruthless efficiency. For startups disrupting…Dec 13, 20221Dec 13, 20221
Jackie LightfieldAdvertising is Dead, So What’s Next?I don’t have to tell you that the media industry is shedding jobs these days. That has been the story for many years. What is new is that…Dec 5, 20222Dec 5, 20222
Jackie LightfieldYour Kindle Won’t Keep You Warm This WinterLately, there’s been a bunch of articles about how expensive this winter’s energy costs will be. The effects of the Russian invasion of…Sep 6, 2022Sep 6, 2022
Jackie LightfieldOne Thing to Do That Will Make You a Better LeaderThe most important thing you can do as a leader is to make sure you understand the difference between a vision and a goal. Goals are…Aug 15, 2022Aug 15, 2022
Jackie LightfieldThe Creative Economy is still StrugglingAlthough it’s been out a few years, and the pandemic “changed everything” a Culture Crash: The Killing of the Creative Class, by Scott…Oct 19, 2021Oct 19, 2021
